After many hours of interviewing Hepatitis C treaters an upsetting insight emerged: people who inject drugs were not being treated for Hep C for fear that after being cured they would simply reinfect themselves. To help shed a light on how transformative a Hep C cure can be we partnered with Academy Award winner Cynthia Wade to tell the story of four patients who by getting cured of Hep C helped them overcome addiction. In addition to the amazing experience of being on set with Cynthia Wade, I quickly learned that a movie is made in the editing room where my copy partner and I assembled first a complete paper edit, then sat side by side with our editor to assemble the final cut. I also developed a marketing tool kit to help Merck promote, premiere and distribute the film overseas.